Urban Christian Ministries Buffalo

For 55 years, UCM has brought together faith, community and youth empowerment to help young people develop spiritually, personally and as leaders.

The 55th anniversary became an opportunity to rethink how that history and mission were represented visually — and create something that could carry UCM into its next chapter.

UCM's existing logo had become outdated and overly complicated. It was difficult to use at smaller sizes and no longer reflected how the organisation wanted to present itself.

The goal was not to modernise the old mark, but to replace it with something new — a logo system and supporting visual language that felt contemporary, worked across applications and, most importantly, gave younger audiences something they would actually want to wear.